How to use AI authentically when applying to law firms

Applying to law firms - whether for an early careers programme or as an experienced hire - can feel like a demanding process. Unsurprisingly, AI has therefore quickly become a go-to tool to help craft standout applications.

And while it can be incredibly helpful, it must be used with intention. Recruiters recognise AI-generated applications instantly - what they want to see is your authentic voice. The strongest applications are still those that demonstrate genuine insight and interest, self-awareness and personality.

Why AI can be helpful in applications

AI isn’t a shortcut to the perfect application, but when used properly, it can help you authentically prepare your CV, craft your cover letter or complete an application form.

The key is to use AI to support your process, not to replace your thinking. You can use it to conduct research more efficiently, organise your thoughts, refine your writing and practise for interviews.

Use AI to research

Before applying to any law firm, you need to understand:

• What the firm does.
• Which practice and sector areas matter most to them.
• Recent deals, cases, or strategic priorities.
• Their culture, values and expectations.

AI can summarise this information quickly, helping you get an initial overview. It’s a great starting point if you’re trying to compare firms or understand key market trends.

However, always double-check information with the firm’s website, reputable legal news sources, directories like Chambers or Legal500, firm podcasts, webinars, and social content.

Your application will only be strong if your insight is accurate.

Use AI to plan and polish your cover letter or application answers

One of the biggest hurdles can be getting your ideas onto the page - then refining them into a polished final version. AI can support both stages.

AI can help you:

• Brainstorm experiences that demonstrate key skills.
• Turn scattered thoughts into structured bullet points.
• Shape the flow of a cover letter or answer.
• Bring clarity to your initial ideas.

Once you have a draft, AI can help you refine it by:

• Tightening sentences.
• Improving clarity, tone, and grammar.
• Strengthening consistency.
• Highlighting where more detail is needed.

Used well, AI can support both the planning and editing phases - but your experiences, insights and personality must still lead the way.

Use AI to practise your interview technique

Interview preparation is another area where AI can be useful. It can simulate:

• Competency questions.
• Scenario-based questions.
• Commercial awareness discussions.
• Firm-specific interview themes.

Using AI can give you a low-pressure space to practise structuring your answers, receive feedback, and build confidence. But remember, use it to improve clarity, not memorise scripted responses.

AI is a tool - not a shortcut

Quality always beats quantity. Your time is best invested in crafting strong, thoughtful applications to firms and roles that are right for you.

AI can help you express your ideas more clearly, but your insight and personal story are what set you apart.