Examples of work - Exploitation 

INTERNATIONAL ENTERTAINMENT PARK (THE EDEN PROJECT)

Advising them in relation to the design and implementation of a strategic trade mark ownership restructure and series of intra-group licence agreements, designed to support the Eden Project's plans for expansion and collaboration at home and internationally. These licences now form the basis of the Eden Project group's brand exploitation and licensing strategy, and we continue to advise them on trade mark licensing issues on a regular basis.

UNIVERSITY (UNIVERSITY OF WEST ENGLAND)

Managing the University's IP and technology transfer function for over two years. This involved providing strategic and operational support on intellectual property and related issues, including managing UWE's intellectual property portfolio, supporting funding bids for new projects, and assisting with the negotiation of joint ventures and collaborations for cutting edge technologies. Alongside this, we provided strategic input on UWE's cross-departmental review of its approach to protection and exploitation of intellectual property, and development of a new research and commercialisation framework to support its ambition to develop and capitalise on these aspects of its activities.

US COMPANY (NAME CONFIDENTIAL)

Advising on and amending three premiership football licences relating to Liverpool, Tottenham and Arsenal.

MEDIA COMPANY (TI MEDIA)

Acting for TI Media (in its capacity as co-licensor of the 'Marie Claire' trade marks) in relation to the sale of the 'Fabled by Marie Claire' business by the Ocado group to the Next plc group, including supporting with the negotiation of a new trade mark licence agreement.

MAJOR UK MEDIA COMPANY (NAME CONFIDENTIAL)

Supporting a major UK media business on various licensing arrangements for major children's TV series' to the US TV networks including Disney Jr and Nickelodeon. Also supporting the business with merchandising agreements, content licensing from UK rights owners (both publishers and individuals) and intra group arrangements covering cross business below the line and above the line talent.

MEDIA COMPANY (NAME CONFIDENTIAL)

Advising a major British publisher in relation to various licence agreements for the international exploitation of certain intellectual property assets.

MAJOR UK RETAILER (NAME CONFIDENTIAL)

Supporting a major UK retailer on a variety of IP, Technology and Commercial matters including sponsorship arrangements for a major music star to assist with the marketing of the retailers products – involving issues associated with reputation management and IP (and in particular) trade mark licensing.

MAJOR UK RETAILER (NAME CONFIDENTIAL)

Advising a major UK retailer on its sponsorship arrangements with Sky Sports Football League coverage including prominent use of its brand.

MAJOR UK UTILITIES PROVIDER (NAME CONFIDENTIAL)

Supporting a major UK utilities provider on a suite of cross licensing arrangements for IP in technology following a strategic acquisition.